Biddi® Branding
[ 2015] A newbie in the online retail world, Biddi.com already has a lot of established competition in the market: Amazon.com and Ebay.com – just to name a few. So how do we make this new identity stand out from the rest? Biddi.com needed to develop a unique identity, starting with a logo, all the way to their office and online store designs. We started with the name ‘Biddi’, which in the local language (Arabic) means ‘I want’ – exactly what the target’s frame of mind is while surfing online. Some of the categories are: fashion, sports, computer devices, accessories, cars, art & crafts, jobs (goes on). See more of the project at josephbihag.com/biddi-everything
